Growth · Payments · Ventures
Turning data
into growth
Helping organizations unlock growth through data, experimentation, AI and customer-centric innovation.
Currently leading Mastercard's Analytics & Business Intelligence growth strategy across Eastern Europe, Middle East and Africa after scaling a mobility startup across four countries and building high-growth technology businesses at Google and Sprinklr.
Track record
From global leaders to startup foundership
Supporting growth across enterprise technology, fintech, payments and mobility.
Current focus
Operating at every stage of the journey
Executive Leadership
Leading Mastercard's Analytics & Business Intelligence growth strategy across EEMEA.
Entrepreneurship
Applying lessons learned from building and scaling a venture-backed mobility startup.
Angel Investing & Advisory
Supporting founders and growth-stage businesses through strategic guidance and commercial expertise.
Thought Leadership
Sharing perspectives on growth, analytics, experimentation, AI and innovation.
Personal mission
Creating growth that can be measured
Throughout my career I have been passionate about helping organizations make better decisions, always with a deep focus on customer centricity.
Whether building a startup from scratch, scaling a SaaS business or working with some of the world's largest banks and retailers, my focus has remained the same:
Use customer insight, experimentation, technology and data to create measurable business growth while building relationships that last.
I live by the motto that customers will always remember how you made them feel.